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Subject Name – Cross-Cultural Management
Subject Code – BBM251
University Name – Universal Business School, Sydney
BBM251 CROSS-CULTURAL MANAGEMENT builds knowledge of how cultures differ, how these differences might impact management, and how cultural concerns can limit organizational effectiveness by providing conceptual frameworks and evidence from practice.
The effectiveness of strategies for managing and leveraging cultural differences is also included. The topic is looked at from both an internal and external standpoint, with concerns within the organization as well as issues between the international corporation and its host environment being examined. The importance of culture in international management; the meaning and dimensions of culture; comparative international management styles; managing cross-cultural communication; global business ethics; cross-cultural negotiations; cross-cultural leadership and motivation; culture and consumer behavior are some of the major topics covered.
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